Chinonso Anyaehie (The FMCG Guru)

FMCG Brand Manager: Since 2012, I've been the brand manager for more than 50 award-winning brands in the fast-moving consumer goods industry. CPG Brand Equity Development, Marketing, Product Development and Branding

Download my CV as Pdf

Are you struggling with branding and marketing your consumer goods brand? Or are you still in the product development stage and need an expert to hold your hands and walk you through the entire brand building lifecycle? If so, I got your back.

My passion and expertise are in maximizing the success of consumer products through increased market share, branding and continuous growth, while also adding value and equity to my clients' brands.

I am a nationally recognized strategist, consultant, and brand manager in consumer products and retail consumer goods. My expertise lies in the health and cosmetics industries.

Since 2012, I have helped over 50 well known consumer brands achieve success by providing cutting edge branding, product development, and marketing strategies that enable CPG clients to build their brands, increase retail sales and profits, penetrate the market, and become household names.  Without the overhead and bureaucracy associated with "big agency" firms,

If you're looking for advice on brand building, marketing, and developing a general retail strategic plan, connect with me to see how I can assist.

Currently, my primary areas of focus are business development, consulting, retail strategy, product development, branding and marketing consumer packaged goods.



Jan 2020

Mason Natural

Assistant Brand Manager Marketing

Jan 2020


Senior Brand Manager

Jan 2016 - Jan 2018


Graphic Design Specialist

Apr 2015 - Aug 2015

Spar Nigeria

Digital Marketing Manager

Download my curriculum vitae

My curriculum vitae is also available as a PDF download. Please see the link provided below.

Download .pdf

My skills

Adobe Creative Cloud

Adobe Photoshop, InDesign, Adobe Premiere Pro, Illustrator, Adobe XD

Project Management

Basecamp, Discord, Trello, Paymo, Slack

Microsoft Office Suite

Word, Powerpoint, Excel, Outlook

Contact me


Feel free to contact us

¬ +234 8034360106

Let’s talk

+234 80 343 601 06